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to Section One | to Arts & Entertainment
posted Friday, February 6, 2015 - Volume 43 Issue 06
1st Annual Northwest Sweetheart Pageant
Section One
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1st Annual Northwest Sweetheart Pageant

by Shaun Knittel - SGN Associate Editor

On Sunday, February 8, at 7 p.m., at Neighbours Seattle (1509 Broadway) Las Vegas show queen Jazmena Jameson brings the 1st Annual Northwest Sweetheart Pageant, to Seattle. The pageant tickets cost just $7 and a portion of the proceeds will benefit local social justice nonprofit Social Outreach Seattle. Neighbours Nightclub has a history of hosting Imperial Court System pageants and is said to be happy for this opportunity as well.

Jazmena Jameson, the promoter of Northwest Sweetheart Pageantry System visited Seattle last year from Las Vegas and was so impressed with what she saw in our local drag community, she decided to give the Northwest Sweetheart title a home in the Emerald City.

'I see drag as an art form,' Jazmena Jameson told Seattle Gay News. 'I have been doing drag shows since the early 1990s in Atlanta, Georgia.'

She is quite well known in Sin City and has performed at venues including Share Nightclub in Las Vegas and throughout the Southwest USA.

'My former titles include Miss Transgender Las Vegas Gay Pride, Miss Heart of Arizona, Miss Queen of Hearts of the Desert Empire, Miss Black National Capital Cities, and others,' she said.

'Starting this regional pageant in Seattle will create a bridge between entertainers of the Northwest and Las Vegas, the World's Greatest City of Entertainment,' said Jameson. 'Winners and representatives of Northwest Sweetheart Pageant will compete at the Sweetheart Pageantry Systems national pageant on March 7 and 8 in Las Vegas.'

She said the Sweetheart Pageant System was founded 8 years ago by Desarae Pendavis, First Lady Las Vegas.

According to Jameson, the 1st Annual Northwest Sweetheart Pageant Crowning Ceremony and Celebration will feature out of town Sweetheart Pageant System titleholders, its national promoter, as well as local Seattle and Portland entertainers, and a special performance by Jameson herself.

'This annual event is very important because Northwest Sweetheart Pageantry Systems stands up for and supports community service, thus, part of proceeds will be donated to Social Outreach Seattle,' she said.

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